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The content type Images embeds a single image, optionally with a link, alt text, and device-specific display.

Selecting the content type

In the editor of a page, shopping world, or building block, click + New, then in the Content tab click Images. The “New image” dialog opens.

Fields

General

FieldMeaning
DescriptionInternal name of the content (max. 255 characters)
FileSelect image file (opens the file manager)
Alt textAlternative text for screen readers and SEO (max. 255 characters)
Show in all languagesMakes the content available across all languages

Settings

FieldMeaning
Width (px)Fixed image width in pixels. 0 = full container width (100%)
LinkExternal URL the image links to
Target pageInternal page as link target (alternative to Link)
Loading priorityPriority for the browser (default: Auto)
Loading behaviorWhen the image is loaded (default: Eager = immediately)

Display

For each device type, you can define how the image is displayed. Available levels: Mobile, Tablet portrait, Tablet landscape, Desktop, Desktop Large (default everywhere: As image, adopts the original display).

Publishing

FieldMeaning
Layout areaArea of the page layout in which the image appears (default: Content)
ActiveMakes the image visible

Tips

Always maintain an alt text: it is important for accessibility (screen readers) and SEO.
Upload images in advance via Files into suitable directories, so you can find them more quickly in the file manager.
For First Contentful Paint-relevant images (e.g., a large hero banner at the very top), leave the loading priority and loading behavior set to immediate loading. For images further down, lazy loading may be useful.

Image galleries

Embed multiple images as a gallery.

Files

Upload images and media centrally.

Content types

All available content types.