Discount Coupon
A discount coupon grants a reduction on the order when the code is entered. It is a marketing and promotional tool.- Value types: Amount (fixed reduction), Percent (percentage discount), Item (free item) or Special Shipping (special shipping conditions).
- Possible conditions: Minimum order value (From Amount), maximum number of uses and a validity period (Start/End Date).
- Consumption: According to the defined rules, for example once or up to the maximum number of uses.
Value Coupon
A value coupon is more of a means of payment than a discount. It carries a balance that can be used across multiple purchases.- Creation: Select the value type Amount and additionally activate the Value Coupon toggle.
- Balance: The credited balance does not expire. With each redemption, the amount used is deducted until the value is exhausted. The Amount Available field shows the remainder.
- Posting: Value coupons are posted via the general ledger account defined in the setup.
- Conditions: Usually none (no minimum order value, no usage limit), since it is a balance.
Comparison
Which one do I choose?
- You want to run a discount promotion (e.g. 10 % during a promotional period, free item from a certain cart value, free shipping): Discount Coupon.
- You want to issue a balance that works like a gift card and can be redeemed multiple times: Value Coupon.
Related Topics
Create Coupon Codes
Select the value type and create the coupon code.
Use Cases & Best Practices
Typical scenarios and practical tips.